First, tell your dad congratulations. Getting traction on a new blog can be challenging but the most important thing to do is keep posting. The more content you share, the more likely it is that someone will find it. You’re trying to get noticed, so get weird and creative with your posts. Maybe rejected candle scents or art made from melted wax.
You should also be engaging people:
- Search for scented candles and follow blogs that appeal to you. Like and reblog their posts, ask them questions and write them Fan Mail. Don’t be spammy. Just be yourself. Like you’re on a date.
- Use tags when you post, which will help people discover your content on their own.
- Connect your Facebook and Twitter accounts so people following your other social profiles will know to check out your Tumblr too.
Good advice for small businesses getting started on Tumblr.
"The brands that do the best on our platform are the ones that show up as creators and as advertisers. The ones that want to show up and engage with the community versus broadcast to them - the ones that want to show up and earn that versus buy that - those are the ones that are having the most success, that are having the most engagement. Those are the ones that are creating a story"
"…Instagram beat its parent company for loyalty in the coveted 18-25 demo."
A lot of great findings from this study, including:
- Facebook, Instagram and Pinterest each scored greater dependency ratings among women
- Men generally tended to place more value on video, giving higher ranks to YouTube, Snapchat, Vine and Vimeo
- Reddit and Tumblr were right behind the big four (Facebook, Instagram, YouTube and Pinterest) in nearly every category.
Get it, Tumblr.
Apple is known for eschewing popular social media platforms such as Facebook and Twitter.
So it’s extremely interesting to see the company launch a Tumblr page this weekend…"